BPP 124: Sandra Coan - Beginner Branding for Photographers
Sandra Coan is a film photographer from beautiful Seattle, WA who specializes in newborns, families and classic portraiture. She’s been in business for 20 years and loves sharing what she has learned with others. Whether its film photography, lighting techniques, studio workflow or the fundamentals of building a successful brand, her mission is to help you be the best photographer you can be.
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In This Episode You'll Learn:
How Sandra got her unconventional start in photography
The hardest part about photography for Sandra to learn
Who convinced Sandra to start getting serious with photography
How Sandra booked her first client
What is branding in context for photographers
Mistakes Sandra has made in her own branding
The biggest misconception photographers have about branding
Commonly bad branding info Sandra hears being taught to new photo new photographers
The best investment Sandra has ever made to improve her photography
Premium Members Also Learn:
What beginners need to be focused on when getting started with branding
Branding mistakes Sandra sees established photographers making
Examples of photographers doing a great job with branding
Why you should spend time branding yourself even if photography is just a hobby
What is a rebrand
How branding can make us more money